Are you looking to invest in mobile applications? This is the right place that can answer all your queries.
Table of Content
Introduction
The recent COVID-19 pandemic has made many businesses realise IT is their lifeline. It has made them see the positive effects of automation and using technology routinely. They are trying to be more flexible to transform themselves to meet the future. Many business owners look to invest in various technologies to improve their existing operations, stay competitive, and be successful.
Mobile applications technology has also been changing with time. It makes doing business much easier. It connects people with businesses around the globe, 24*7. Almost all of us rely on a smartphone for the smallest of tasks. This has led to major changes in the mobile app development services to support the ever-increasing demands. Mobile application developers put in more efforts to create something unique that offers the best experience.
This post includes the top mobile app development trends in 2022 that will become quite popular in the technology industry. It can help you decide on the technology that you would want to invest in. You can either outsource the mobile app development work to the professionals in the market or can hire mobile app developers for the same.
Some Facts:
If you are still in confusion about your choice, here are some key statistics that can help you along. These are simple facts and numbers that can help you understand the benefits of developing mobile applications in 2021.
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- According to a 2018 survey by Statista, 30.73 billion devices are functioning worldwide right now. This means that each individual has at least three devices. The report also suggests that this number will rise to 38.6 billion devices by 2025, and 50 billion by 2030.
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- According to a report, the global mobile Apps market size was $106.27 billion in 2018. They predict the market size to reach $407.31 billion by 2026, almost four times in 8 years.
- According to a survey, the global market for mobile app development is growing at the rate of 14% between 2016 to 2022.
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- According to the 2019 report by Mary Merker, Americans are spending 3.6 hours per day on mobile, which is 12 times more than the last decade. Whereas desktop and laptop time has been pretty consistent at about 2 hours per day.
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- According to research, adults spend almost 4 hours per day using mobile internet. Out of which they spend 88% of that time on mobile applications, rather than a browser.
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- According to a study, consumers downloaded 204 billion apps in 2019 and that number continues to grow. It is a 45% hike from 2016.
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- According to a study, 21% of millennials open their apps over 50 times per day. It is apparent that the younger generation is more tech-savvy and uses their phones a lot. You can build a great application to gain their trust, and eventually, they will come back and access your application repeatedly.
With the year 2021 around the corner, we can deduce that the mobile development market will only grow with time. It will bring forth the necessity to hire mobile app developer to build applications to keep up with the changing time. As a business, you need to understand this trend and invest accordingly. Here are some more facts that can help businesses be more successful.
- A study by Statista projects that the global mobile application revenue will generate $582 billion through paid downloads and in-app advertising in 2020.
- App Annie predicts that the in-app advertising spend will triple soon and reach $201 billion in 2021.
- According to recent research, 57% of all digital media usage comes from mobile apps.
- According to a study, an average smartphone owner uses 30 apps each month.
To put it simply, you need to step-up your game if you are to be successful. Every business, regardless of niche, is busy building Apps to reach their customer through a hand-held device. You need to create one for yourself to improve your current business practices and reach a wider audience.
You can leverage the statistics we mention here to understand the top mobile App development trends 2021. We have melted down the facts and prepared a list of the most prominent ones. All you need to do is read through it and sieve for the right information you need.
15 Mobile App Development Trends That Will Rule the Market in 2022
1. Artificial Intelligence and Chatbots
The presence of artificial intelligence has been significant in the last few years. It has revolutionised the way we use our mobile devices and will continue to do so in the coming few years.
It all began with voice assistants in mobile devices that communicate like humans. They answer queries and follow simple instructions. Some of the most popular examples are Siri from Apple, Alexa from Amazon, and Google Assistant from Google.
Chatbots are a similar technology that allows businesses to automate their most frequent interactions. It is a voice and text-based user interface that interacts with applications in the background to provide results. This is saving humans a lot of time and enterprises their money.
Chatbots are among the top mobile app development trends to look in 2020-2021. They enable hands-free interaction with mobile applications and quick response to commands through a voice assistant.
Chatbots are also changing the way businesses interact with customers via mobile phones. They are available 24*7 and offer responses just like humans. It results in faster response time to customers in food delivery business, transportation services, and in online shopping.
2. Augmented Reality
Augmented Reality is popular technology, the next big thing after artificial intelligence. It is easily compatible with mobile phones and allows users to view virtual objects in their real surroundings. It is great for playing games and trying out different outfits without an actual wardrobe. It is a substantial addition to photography, jewellery, and clothing applications.
“According to Digi-Capital’s long-term augmented reality forecast, predicts that the AR/VR market will hit $65 billion in revenue by 2024. Another study shows that the total consumer download of augmented reality applications worldwide will be over 5.5 billion in 2022”
If you build an application that supports augmented reality, there are high chances that people will use it.
3. Wearable Device Applications
With the rise of COVID-19 pandemic, many people look for applications that can tell them about their health. Many wearable devices monitor the health indicators to suggest the immunity levels of the user. It helps determine the individual’s probability of getting infected. This implies that creating applications for a smartwatch will be one of the top mobile app development trends 2021.
A wearable device also prevents any kind of contact with money or POS devices. It simplifies transactions and avoids the spread of COVID-19 virus. This trend is going to continue in the years to come. The target will be to make smartwatches a complete alternative of a smartphone, especially in the healthcare industry.
4. Internet of Things
The technology to connect different household appliances with electronic devices is the next new thing. It allows you to control your house behaviors using your smartphone. It can be to watch TV, unlock doors, change thermostat settings, open windows or turn on the light with just one touch.
The invention of smart houses and smart objects is relatively new and will grow in the coming years. This is the internet of things and has a global market of about USD 1 trillion by 2025. It has grown from USD 690 billion in 2019 at a CAGR of 10.53%, during the period 2020-2025.
5. Foldable Display
Flip phones are making a comeback. Many large corporations like Google have already started selling and distributing foldable mobile devices. Future technology will have to accommodate for such displays. This again will be one of the top mobile app development trends to look in 2020-21.
Also Read: How Outsourcing is “The New Normal” during the Coronavirus pandemic?
6. 5G Technology
This year saw an exponential increase in the number of 5G connections. According to a survey, you can expect it to quadruple in 2021. This means that you will have to design applications that can run on a 5G mobile. Otherwise, your app will cease to be of any value.
5G is a hundred times faster than 4G technology. It is also an apt platform to use technologies like 4K video streaming, AR, and VR.
7. Hybrid Mobile App Development Framework
Two leading mobile platforms, iOS and Android, emerge as the leading mobile platforms over the last decade. These technologies are soon becoming obsolete and giving way to other frameworks such as Flutter, React-Native, Xamarin, Kotlin-Native.
It is becoming difficult to manage and keep-up with multiple programming languages. Mobile applications developers will soon reach out to hybrid development frameworks. They provide options to save time, money, and effort in providing common user experience among platforms.
8. Beacon Technology
One of the other mobile application development trends that will dominate the market in 2022 is beacon technology. It is a technology that helps the users to get a mix of online and offline experiences. For those who have heard about beacons the first time, they are transmitters that are very small in size and are usually connected with smartphones with the help of Bluetooth. Beacon technology is used to enhance the experience of the users at the places and areas where beacons are installed. Beacons are usually installed in public places including hospitals, cinemas, malls, etc. and the customer entering the area will receive important notifications as beacons send signals to the company’s app which are installed on the customer’s smartphones. Besides receiving notifications about discounts and other information, customers will also get the chance to receive real-time in-store navigation services, along with personalized promotions and other crucial information.
As of now, beacon technology is found to be used in specific brand stores and that includes Apple’s and Macy’s stores. Besides this, there are various other organizations including Google and Aruba Networks that use beacon technology for indoor navigation and advanced data collection. One of the most important advantages of beacon technology is proximity marketing. And recent data has confirmed that the technology is capable of improving the experience of the customers by using the technology via mobile application.
Talking about figures, recent stats from Statista have confirmed that the beacon technology market is currently growing at an annual growth rate of 59.8% and reports have confirmed that the market value of the technology will reach up to $56.6 billion by 2026.
9. Blockchain Technology
We are residing in a world that is increasingly becoming digital every other day. We have made our business digital, transactions digital, communication digital, and ultimately now we have currencies digital too. The demand for digital currencies like Bitcoin has reached heights, and one of the many reasons behind this is blockchain technology. We can say that blockchain is the next best invention after the internet, and some experts even call it the new or “next internet.”
Blockchain is a distributed and decentralized public digital ledger which records transactions in the form of blocks. It is considered the most secure technology as the records inside the ledger cannot be altered retroactively. The best thing about blockchain is that the transactions that take place over the network need not go through a centralized authority and are instead self-verifying. Initially, blockchain technology was designed for Bitcoin, but due to its features like security, transparency, and efficiency, many industrial sectors including the mobile app industry have started using the technology.
Blockchain enhances the data security in mobile apps and minimizes the chances of data theft and data loss. Also, Blockchain is the best and the most secure technology available as of now for all the apps in the market that deal with critical data, transactions, or supply chain and logistics monitoring, as it attaches timestamps to every transaction. The best thing about the technology is that it provides data redefining and administration, which makes it even more exciting for the app developers and the end-users. Also, to make sure that you get your hands on the best app you can connect with a professional mobile app development company.
10. Biometric Authentication
Another mobile application development trend that is amongst the top app ideas to boost your business in 2022 is biometric authentication in mobile development. The technology is usually used to identify the device owners via taking the fingerprints or scanning faces to unlock the device and let the user access it. This technology is capable of providing much-needed extra security to your devices and data that are stored inside. Also, biometric authentication has proved to redefine the expectations of the users with respect to how security should function for mobile applications.
At present many payment applications including Apple Pay and PayPal are already using facial recognition systems to identify the users and provide the much-needed additional security while making transactions to avoid becoming the soft target of hackers and cybercriminals. Biometric authentication has already been used in numerous sectors including retail, healthcare, and fintech and the technology has been appreciated by millions of users with respect to the additional security it offers to the data and money while initiating any sort of transactions. Therefore, more applications will be developed based on the technology and there are good chances that biometric authentication will prove its worth in mobile development.
11. Mobile Commerce
The next top mobile app development trend in 2022 that will continue to make its presence in the coming years is mobile commerce. After the COVID 19 was declared as a global pandemic things got changed a lot and mobile development is one of the fields that saw major improvisations along with new areas of focus. Mobile commerce became a bit popular and came in trend after the COVID threat changed the shopping habits of the customers as they stopped coming out of their houses and rather focused on purchasing products online. And nowadays the situation is that everybody has started using mobile applications to purchase products from eCommerce giants.
Also, it seems that mobile commerce is not only trending among the end-users but holds equal importance for all the brand owners, retailers, and other small and big businesses from grocery to food chains. Business owners are using mobile commerce to not only increase their client base but also boost sales figures and maximize their business revenue. In recent years almost every other business has seen higher sales figures and profits which is luring the business owners to launch their apps and become a part of mobile commerce.
Though the trend of mobile commerce was initiated with the threat of COVID 19 it seems that the trend will stay longer and the customers will continue to use mobile commerce applications to purchase the products right from the comfort of their homes.
12. Mobile Wallets
Another top mobile app development trend in 2022 is mobile payments. And yes it is true that we can not complete our list of Top Mobile App Development Trends That Will Dominate the Market in 2022 without mobile wallets. In the above mobile app development trend, we already talked about how mobile commerce is ruling the market and has changed the shopping behaviors of the customers and here in this section we will talk about mobile wallets are evolving and how people are inclined towards making transactions using their mobile devices.
Talking about figures, recent reports have confirmed that Mobile wallets including Google Pay, Apple Pay, and Samsung Pay are seeing a good surge and are trending upward. In 2019, the users made $6.1 billion worth of transactions using mobile wallets and it is expected that the transactions of $13.98 billion will be completed by the end of 2022. Overlooking the figures that we have just mentioned above clearly signifies that the transactions using mobile wallets will double in just 2 years, which is a great indication that the mobile app development trend will continue to stay between us for a long time.
Seeing the benefits that the users are getting with mobile payments, the day is not far when Wallet will be integrated as a standard feature for every application that has been developed to process transactions. This will ensure that all the upcoming mobile applications which will process transactions in one way or the other will support the functionality.
13. Geolocation-Based Apps
The next mobile app development trend in our today’s list is geolocation-based apps. Nowadays, applications with integrated GPS tracking system has become the need of the hour as they make the entire delivery process effortless for both the business owners and the end-users. With the advancement in technology and the mobile apps with integrated GPS tracking systems, business owners can deliver the products directly to the customers and also keep them updated in case the delivery gets delayed or happens before the suggested time.
Mobile apps with a real-time integrated GPS tracking system also called delivery apps has made life a lot easier and this is the major reason that these apps will continue to rule the market even in 2022 and many more years to come. Many big eCommerce business owners like Amazon are using the mobile app development trend to wow their customers and provide an unmatched shopping experience to them just sitting at their homes. Also, many food chain giants including are also using similar apps to ensure that their customers get the best experience. Delivery apps help the customers get notified where their order is right now and how soon it will be delivered to them. Besides the above-discussed industries, delivery apps have also shown their importance in other sectors including the automotive industry, travel, hospitality, and sports apps.
14. Predictive Analytics
One of the other mobile app development trends that will rule the mobile app industry in 2022 and without which our list will be incomplete is predictive analytics. Predictive analytics uses numerous technologies including AI, ML, and data mining to predict events using specific data that can not only simplify things but can also enhance the customer’s experience. You might be knowing that many tech giants and eCommerce companies have been using predictive analytics for decades and have successfully been able to wow their customers and enhance their overall experience.
eCommerce giants like Amazon use predictive analytics to determine and understand the shopping behavior of the customers so that they can recommend the most suitable products to the customers depending upon what they have purchased in the past. Besides eCommerce giants, other companies including Netflix uses predictive analytics to determine what all movies and TV shows have subscribers watched in the past so that Netflix can send related TV shows and movie recommendations to them.
It is true that in 2021, predictive analytics has been implemented in a variety of mobile apps which have benefited both the business owners and the end-users. Until now predictive analytics has been proved to be a successful marketing strategy for most business owners and it looks like the mobile app development trend will continue to wow both the business owners and the customers in 2022 and beyond. The only thing to be noticed here is that two organizations or companies can never have a similar experience using predictive analytics integrated mobile apps as the results are showcased based on customer history and past purchasing habits.
15. Instant Apps
The next mobile app development trend in our today’s list is Android instant apps. Though the app was launched just a few years ago, it still has the capability to see a good surge in usage in 2022 and beyond. One of the important reasons that instant apps will have a stable presence in the market is that the app saves time, storage and makes the app trying process hassle-free. With instant apps, users are not required to download or install the entire app as they can try the app by just clicking on a dedicated button.
Instant apps are beneficial for users who have low storage on their devices or need to try multiple apps before picking the best one available. Trying an app with a click on the button saves a lot of time for the users and this is the most appreciating feature of instant apps. There are numerous mobile commerce applications that managed to increase their conversions by a significant figure by just launching an instant app.
The only drawback of using instant apps is that they have size restrictions due to which users can not experience the full version of an app while trying it. But there are chances that this drawback will be taken care of in the coming years in order to enhance the app trying experience of the users.
Conclusion
It is essential that business owners and organizations should understand the role that mobile applications play in the growth and expansion of their businesses. Using mobile apps is one of the best ways to increase customer base, boost sales figures and surge your business revenue to new heights. We can say that mobile apps are the future of every business and form a crucial component of core business strategies. Traditional websites do not provide the same results as owning an application does. Many companies are developing their enterprise versions to stay relevant in an increasingly diverse and dynamic environment. Therefore, you can also step forwards to create your own application and let your business attract a larger target audience to earn bigger profits. All that you need to do is choose an appropriate technology to move forward with.
In this blog post, we have mentioned the top mobile app development ideas in 2022. The post has all the latest mobile app development trends 2022 that you can choose from to make your business attract more audiences. You can read the statistics to make a well-informed decision. Invest in something that has the potential to lead you to greater success, meet business goals, and move ahead in the competition. You can even use a mobile application development company for a faster, economical, and secure solution. They can help establish your brand in a business and provide you with a lot of opportunities to grow. They work as an extension of your in-house team to free your resources for other business-critical tasks.
