Amazon Prime Day is just around the corner, scheduled for July 16-17, 2024. While sellers ideally prepare for the event weeks in advance, there is no need to panic if you haven’t. Use this last-minute guide to review strategies and implement the right practices to prepare for a successful Amazon Prime Day 2024.
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Why Keyword Research Is a Crucial Part of Amazon Product Listing Optimization
Often, when we talk about Amazon, we overlook the fact that it’s also the world’s largest eCommerce search engine.
54% of all product-related searches are now taking place on Amazon. It’s ranking algorithm, A9, while not as sophisticated as Google’s, is getting better and more intuitive with every new update. Amazon is well on its way to becoming a primary search engine for products.
It’s only reasonable that sellers treat it like one too!
Read More Why Keyword Research Is a Crucial Part of Amazon Product Listing Optimization